MacBook Pro
24 February 2006 @ 14:52 in Media
A slimline box arrived at the office today, containing a MacBook Pro. It is a rather lovely machine, but just as pretty as the hardware itself is the polystyrene packaging protecting it. Apple does a fantastic job of fetishising the whole process of opening the box containing its hardware; it makes unwrapping your new piece of technology as much of an experience as using it.
ETA: Check out our scientific experiments with Photobooth...





